EZ Texting Features

AI-Powered SMS Marketing That Wins, Converts, and Keeps Customers

Used by 230,000+ businesses. 48 features, with A2P registration handled during setup.

EZ Texting puts AI-powered messaging, mass texting, two-way conversations, and automated follow-up in one platform for small business owners. You don't need a developer, and you can see results on day one.

Start free. No code required. See plans and pricing.

The EZ Texting dashboard with the EZRA AI assistant suggesting a workflow to publish and a campaign to send
Registered A2P routesBrand and campaign registration handled in-platform.
Four number types10-digit, toll-free, short code, or your own landline.
Two-way by defaultEvery message can be replied to, and replies land in a shared inbox.
SMS, MMS, and RCSThree message formats from the same composer.
No code requiredBuilt for business owners and marketers, not developers.
Web and mobileSend, reply, and report from a browser or your phone.

EZ Texting is the AI-powered SMS marketing platform for small businesses. Use AI to write messages, automate follow-up sequences, and personalize campaigns at scale, then send to your entire list in minutes from a registered business number. The 48 features below fall into five stages. Most businesses launch with the first six and see results the same day.

Stage 1

Write it with AI

Three AI features write the first draft, answer replies, and translate other languages, so you never start from a blank message box.

Drafting a campaign with AI Compose in the EZ Texting message composer

Stage 2

Send your first campaign

With these six features you can send one message to many people, handle the replies, and let new people join your list.

Sending a campaign in EZ Texting: the broadcast composer, the recipient group and the send confirmation

Stage 3

Make it a habit

These features keep a campaign running every week without you rebuilding it each time.

Scheduling recurring texts and automated follow-up in EZ Texting

Stage 4

Add payments, segments, and CRM sync

Take payments by text, send the right message to each segment, sync contacts with your CRM, and send richer, branded messages.

Tracking campaign results in EZ Texting: delivery, clicks and replies

Stages 1 to 4 give you a complete text program with 23 features.

Stage 5 holds the features you might need later. You can start without it.

Stage 5

Run it at scale

Account controls, team permissions, integrations, number types, and compliance. It helps to know these exist, but you don't need to decide on them today.

Running EZ Texting at scale: integrations, team inbox and managed accounts
Operational controls 12 features. Contacts, credits, team, and mobile access.
Your stack, numbers, and compliance 13 features. Integrations, number types, API, and registration.

Stage one takes about ten minutes.

Draft a message with AI Compose, send it with Mass Texting, and handle the replies in Two-Way Texting. The other four stages are waiting when you want them.

Start free, then choose a plan when you are ready.

Frequently Asked Questions

Yes. Business text traffic in the United States runs over application-to-person (A2P) routes, and carriers require your brand and your campaign to be registered before they will deliver reliably. EZ Texting handles this registration as part of account setup. Your part is filling in a form. You can read the details on our compliance pages.

Often yes. If you publish a landline, text-enabled landline makes that same number able to send and receive messages, so customers can text the number already on your signage and invoices. If you would rather have a separate number, you can use a registered 10-digit number, a toll-free number, or a dedicated short code.

There are four common routes and you can run all of them at once. People can text a keyword to your number, fill in an embeddable sign-up form on your website, scan a QR code, or be added from a file you upload with consent already collected. Whichever route they use, the opt-in is recorded against their contact profile.

No. EZ Texting is built for non-technical users, and every feature listed on this page is available from the web app and the mobile app. If you do want programmatic control, the SMS API and the Zapier integration are there, but neither is required to send your first campaign.

SMS, MMS, and RCS differ by what they can carry and which phones can receive them. SMS is plain text, MMS adds media, and RCS adds branding and interactivity on supported devices.

SMS reaches essentially any mobile phone, which makes it the most dependable choice for reminders, alerts, and short confirmations.

MMS attaches an image, a GIF, or a video and allows a longer message, so it suits promotions and product announcements where the visual does the work.

RCS carries verified business branding, richer media, and tappable buttons. Whether it arrives depends on the phone and carrier on the receiving end, and when RCS is unavailable the message falls back to SMS or MMS.

RCS is the upgraded texting standard that adds verified branding, richer media, and tappable buttons to an ordinary text thread. Whether a customer receives it depends on their own phone and carrier. Android has supported RCS through Google Messages for some time, and iPhone support arrived with iOS 18. If a phone cannot receive RCS, the message falls back to SMS or MMS.

Unused credits roll over into your next billing cycle rather than expiring at the end of the month. Auto-refill can also top your balance back up automatically when it runs low, so a large send does not stop halfway. Credit allowances vary by plan.

The seven most common are appointment reminders and confirmations, promotions and limited-time offers, customer service conversations, payment and donation requests, recurring notices and updates, internal messaging to staff who are not at a desk, and review or feedback requests. Most businesses start with one and add others as the list grows.

There are five practical routes: publish a keyword people can text you, embed a sign-up form on your website, print a QR code on physical materials, add a click-to-text button to your site, and bulk upload contacts you have already collected consent from. Each one records a documented opt-in against the contact profile.

AI Compose, Mass Texting, and Two-Way Texting are enough to send a real campaign and handle the replies. After those, add Keywords and Sign-Up Forms so the list grows on its own, then Scheduled Texts and Auto-Replies to stop doing things manually, then Reporting and Analytics so your second send improves on your first.

Join the 230,000+ Who Have Used EZ Texting to Connect with Their Audiences.